TikTok is the platform for video sharing. It was created four years ago, in September 2016 by ByteDance. After only two years, TikTok became one of the most popular applications for Android and iOS. In October 2018, TikTok was recognized as the most downloaded app in the USA. It was the first Chinese app that achieved such results.
The application was launched in China in 2016. Initially, it had the name A.me and was developed in 200 days only. After a year of operating on the market, TikTok had already had about 100 million users that viewed more than one billion videos every day. Therefore, in September 2017 ByteDance decided to release the application in the international market. The success of TikTok was even more than on the Chinese market: it was recognized as the top downloaded application in several countries, including the USA and Thailand. In 2018, ByteDance announced that they have users from over 150 countries!
TikTok has one feature that distinguishes this platform from others: here, users publish short, fun, and lips synchronization videos. The average video length is 3-15 seconds. You can select background music and apply additional filters and effects. TikTok’s music library contains millions of songs from different music genres. Using filters, you can speed up or slow down the video. Lip sync is the term used to define the videos where peoples’ lips movements are synchronized with the background music.
TikTok uses AI for content recommendations. These algorithms are constantly analyzing your likes, comments, page views, and other activity on the platform to gather the accounts and content for the recommendations. Not so long ago, TikTok introduced the platform for advertisers. Therefore, now AI also used for ads. By the way, as the stats show the vast majority of TikTok users are people aged 16-24 years. Therefore, if you have a business selling goods for the young generation, we highly recommend you start using TikTok.
TikTok is one of the most popular social network platforms. Here, users can publish short and fun videos. To make them more amazing, you can apply filters and special effects on them. Also, you can choose a background song. TikTok is available for downloading on mobile devices only that run on the Android or iOS operating systems. Find it on Google Play and Apple Store respectively. The application is completely free to download, install, and use.